Sunday 13 January 2008

Sunday 2 December 2007

The breif

STORYBOARD IDEA

MY STORYBOARD IDEA

Here i have shown my storyboard this is a simple idea but it shows the process i will construct my animation. All the images and context shown in the storyboard will not be used in my original animation design but it will be shown in a similar design but with a more high tech approuch to the visual.





This is just an initial idea for a story board will probly be used as my final idea as my TV advertisemnt.


SUPPLIED LOGO TO BE USED


INITIAL ANIMATION DESIGN FOR BELU WATERS COMMERCIAL

This was one of my main ideas for the begining of my animation as you can see that it corrresponds to my storyboard in which i had produced the design are on a simple design on my storyboard but i had tryed to spice it up a bit by adding various styles and effects to the design of the visuals.






Here i have shown a quick animation i have done of a line chart i have tryed to make it as much as i can in relation to Belu by the colours and the style but the idea i have chosen to do in this is to actually have water in the line chart. The design will be shown in 3d i find it would be alot better and more professionnal if i had used a more related water style. as by its self it would look like a high tech science project. If i experiment with this idea more i find i can include it in my final design for the tv advertisement for Belu. The style will be unique in correspondence with th rest of the advert this will be good because it shows lots of different forms of styles.





IDEA 2 MORE TEXT ORIENTATED

Here i have shown an idea that i have tryed experimenting with in an animationg. i was trying to show and state the main points that belu is intending to improve on in the world. This is just a text orientated advertisement but it is quite effective as its very dynamic and it has a 3d orientation to it. The design is quite simple but i find it will actually stick in peoples mind as a source of communication and would work really well if experimented with more in the source of actually incorporating more about the water source in the design like include where the water is founded and how it has been made into clean mineral water.








The style of this animation idea is to visualise the camera style and the main statements that need to be said in convincing people into buying bottled water. But also i will include more related water advertisements in the animation the design will be simple but the quates will make the simple designs stand out alot more

Videos made for Belu water

Research

Belus Current website designs

Below i have shown imagery which shows Belus current advertising design for the website, i noticed that the designs are very simple all in the format of having different shades of blue to visuallise the idea the style is quite simple but it states the main point. I think that it would be a great idea to make Belu more of an interesting brand by having more interguing advertisemnt but to keep the same meaning in there design as this is the style they choose to keep.









Evian advert
MORE HEALTH RELATED






Evian advert

This image that evian have advertised is showning that evian is using the source image of where mineral water is founded and advertising it as there main selling point. Evian seem to make the mountain advertisement more halth orientated compared to most other mineral water adverts it is oviously different. Evian is on of the most famous brands of mineral water because it advertises the main point of saying it will keep you young for longer which is a great punch line to use especially for promoting a product.



BUXTON mineral water RESEARCH







As you can see from the style of the advert its very similar to those shown on the Belu website i'm debating weither Belu have got their theme and layout from Buxton. Buxton is also very simply shown and is used in good context but it doesnt bring any interest to my mind by promotin mineral water, Buxton.

WATER WEBSITE WHICH HELPS CHILDREN IN THE WORLD GET CLEAN WATER BY SELLING WATER



This is a website which is very much using the same idea of helping the world by selling water as Belu is the style is completely different and is more in consontration of actually showin the poor people in the world with out clean water using imagery of the situations and showing more of the bad points rather then the good but belu mentions that it will have to show how these problems are solved rather then showing it and not having a conclusion to show the process of correcting these problems.

Research on Process of Making clean bottled water




Here i have shown the simple process used to create clean water and to distribute it to the world. The process is important to know as it will play a big part into Belu as a small amount is mentioned about the source of Belu water i find that more must be said about this factor in the main belu TV advert as it will help boost the sale of the product as a whole.